The numbers speak for themselves when it comes to the ethicality of the fashion industry, the second most polluting industry on the planet.

 

While many brands continue to use harmful polyester, plastics, and production practices, Allbirds uses nature’s readily available ingredients such as eucalyptus trees, sustainably farmed wool, sugarcane, and natural oils to craft shoes and apparel that are made to last instead of linger. To stand up to the elements instead of destroy them.

 

In this campaign, Allbirds highlights its efforts to give mother nature a seat at the table and be the vanguards into a world where fashion is made by nature, for nature.